商务英语高级词汇——专业服务(16)

商务英语高级/中级词汇

an analysis that studies each step in a process and how it relates to other steps, with the goal of improving the process

We used process mapping to evaluate our production of marketing materials and found several weak areas.

未提供注释。

project sponsor (noun phrase) = 项目主办人

the senior manager or executive who understands the purpose of a project and is responsible for assuring that the project stays true to its vision or core purpose

For important projects, it's crucial to have a strong project sponsor who will keep it on track.

未提供注释。

project stakeholders (noun phrase) = 项目干系人

the employees or groups that actively participate in a project or who will be affected by it after its completion

We presented the schedule to all of the project stakeholders so that they would know when each phase would be completed.

未提供注释。

put forward (verb phrase) = 提出

to introduce a plan or an idea for discussion

We would like to put forward some additional points before we end the meeting. 未提供注释。

qualitative analysis (noun phrase) = 定性分析

a subjective evaluation of something, using judgments or opinions instead of numbers or data

A qualitative analysis can give researchers more accurate information about customers' feelings about a product or service.

未提供注释。

quantitative analysis (noun phrase) = 定量分析

an objective evaluation of something, using measurements, numerical data, and calculations

Quantitative analysis is very helpful in describing what customers do and how often they do it.

未提供注释。

radical greening (noun phrase) = 激进绿色主义

the concept that a company must change its business activities in response to new laws and consumer concerns about the environment, even if that has a negative effect on its financial results

Automotive companies have gone through a period of radical greening to deal with consumers' concerns about pollution.

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