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商务英语高级词汇——专业服务(12)

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商务英语高级/中级词汇

Patents and copyrights are important tools that companies use to protect intellectual property.

未提供注释。

internal audit (noun phrase) = 内部审计

the examination of a company's operations or accounts by its own employees Most companies conduct regular internal audits.

未提供注释。

iteration (noun) = 迭代

repeating a full cycle or round of work on something

Iteration is important in producing software. Companies produce a beta version. Then, they repeat the process to improve it.

未提供注释。

key performance indicator (noun phrase) = 关键绩效指标

KPI; any quality that is used to measure the performance of an employee or a department In customer service, customer satisfaction is a key performance indicator.

未提供注释。

kick-off meeting (noun phrase) = 专案启动会议

the first meeting of a project that explains the project's purpose, scope, and plan details After the kick-off meeting for the new project next week, we'll work on a detailed project plan.

未提供注释。

legacy thinking (noun phrase) = 墨守成规

an existing idea or approach that is often thought of as old and no longer appropriate or efficient

Our CEO says that focusing solely on profit is legacy thinking. She wants us to take a wider view of our business.

未提供注释。

loss leader (noun phrase) = 为招徕顾客而亏本销售的商品

a product or service that is sold below cost in order to attract customers and then sell them more expensive products or services

The department store used inexpensively priced shoes as a loss leader to get customers to come into the store.

未提供注释。

low-hanging fruit (noun phrase) = 可轻易实现的目标

an option that is the easiest to do or is most likely to succeed first

To increase sales, we focused on low-hanging fruit and targeted teenagers, who already liked our products.

未提供注释。

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