商务英语写作 business report——increase the department store's profit
3.5
3
2.5
2
1.5
1
0.5
From the table, we can see that, when Harrods department store’s profits decreasing sharply in this two year, the competition has grown a lot; it gives us a great competitive pressure at now and future. We need to do something to change the bad situation.
3. Major Causes of the Decreasing
From the research, we can see the major problems which caused the decreasing, and we summarized them as follows:
As we only focused on some high-quality products, we can’t expand market share in other aspects, our market positioning is inflexible. As economic globalization becomes strong, our foreign market should develop more deep and widely.
Our strategy is good, but it didn’t pay attention to nowadays shopping fashion. Service concept was out of date.
We must take concrete measures to solve all the problems.
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