BUSINESS REPORT商务英语写作(5)

商务英语写作 business report——increase the department store's profit

Table of Contents

Executive Summary ⅲ

Introduction 1

Purpose, Scope, and Challenges Methods

The Decreasing Profits in Harrods Department Store 25% Decreasing compared with 2011 Competition’s Average Profits in 2011&2013 Major Causes of the Decreasing

Impact on Harrods Department store More Funds Needed to Increasing Profits Jeopardizing the Harrods’ Brand Reputation

Methods for Increasing the Profits Three Ways to Increasing the Profits

The Fund Needed to Carry Out the Measures

Conclusions and Recommendations

Supplementary Parts Appendix Bibliography 1 2 2 2 2 3 4 4 4 5 5 6 6 7 7 8

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