电子商务物流管理毕业论文(3)

目 录

摘 要 ............................................................................................................................. I Abstract ........................................................................................................................ II 目 录 .......................................................................................................................... III

前 言 ............................................................................................................................. 2

第1章B2C电子商务概述 .......................................................................................... 3

1.1电子商务概述········································································································· 3

1.1.1电子商务的概念........................................................................................... 3

1.1.2电子商务的产生和发展............................................................................... 4

1.1.3电子商务的发展阶段................................................................................... 5

1.2 B2C电子商务概述 ································································································ 6

1.2.1 B2C电子商务的定义和类型 ...................................................................... 6

1.2.2我国B2C电子商务的规模及发展趋势 ..................................................... 7

第2章 我国B2C企业物流发展现状、问题及动向 .............................................. 10

2.1我国B2C企业物流发展现状 ············································································· 10

2.2我国B2C企业所面临的物流问题 ····································································· 11

2.3近期B2C领军企业物流发展动向 ····································································· 14

第3章B2C企业物流业务流程分析 ........................................................................ 16

3.1 B2C企业物流模式分析 ······················································································ 16

3.1.1自建物流模式............................................................................................. 16

3.1.2共同物流配送模式..................................................................................... 16

3.1.3网站与传统商业结合的连锁经营模式..................................................... 18

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