sion:EvidencefromOnlineConsumerElectronics
[11]BrynjolfssonE,SmithCommerce?ACom-
Market[J].Journal(4):101—115.[7]
ofInteractiveMarketing,2004,18p矗sonofInternetandConventionalRetailers[J].Man-
agement
Science,2000,46(4):563—585.
P.WilsonI.DavisR.AComparisonofOnline
ChauPYK,ColeM,MasseyAP,eta1.Cultural
Differencesin
[12]
Danaher
theOnlineBehaviorofConsumers[J].
andOffline
Consumer
BrandLoyalty[J].MarketingSei-
CommunicationsoftheACM,2002,45(10):138—143.ence,2003,22(4):46l一476.
[8]
Morganosky
M,CudeBJ.ConsumerResponse
toOnline
E-shopsSpatialDistribution
LawandItsInfluencingFactors:ACaseStudyofTaobaoNet
Yu
Lihua。,LianXianmiaob
Jingu08…,Wang
(Liaoning
a.CenterSustainable
NormalUniversity,
for
Studies
ofMarineEconomyand
De£】e却ment;b.College
ofUrbanand
ofHistory
and
TourismCulture;c.College
Environment,Dalian
116029,China)
Abstract:Thedevelopmentofinternettechnologyisrapid,E shops
aS
thenewcommercialindustrydevelops
rapidly.This
article,takeTaobaonet
as
theexample,based
on
E—shopsindex,Gini’Scoefficient,concentration
index,et.a1.investigatedspatialdistributionlawofE—shopsinTaobaonet.ThefindingsvelopmentspeedofE—shopsisquick,andE-shops
are
indicated:(1)The
de-
distributed
broadly;(2)DistributionofE—shopsindexisnot
balanced,E—indexofprovincesineasternChinaisstrong,andE-indexofprovincesincentralandwesternChinais
weak;(3)The
based
on
distributionofE—shopsWascharacterizedbyagglomerationinthedifferentscalespace.Finally,
thatfactors
a
correlationanalysisofE—shopsdistributionanditsinfluencingfactors,theresultsuggested
whichincludedeconomiccondition,educationallevel,culturaldifference,transportationandlocationhaveinfluence
on
great
spatialdistributionofE—shops.SomeadviceWasgiventodifferent
regionsofChinainordertopromote
developmentofE—shopsinChina.
Keywords:E-shop;spatialdistribution;Taobaonet
淘宝
电子商铺空间分布规律及其影响因素探究——来自淘宝网的实证
作者:作者单位:
俞金国, 王丽华, 连显淼, Yu Jinguo, Wang Lihua, Lian Xianmiao
俞金国,Yu Jinguo(辽宁师范大学,海洋经济与可持续发展研究中心,辽宁,大连,116029;辽宁师范大学,城市与环境学院,辽宁,大连,116029), 王丽华,Wang Lihua(辽宁师范大学,历史文化旅游学院,辽宁,大连,116029), 连显淼,Lian Xianmiao(辽宁师范大学,城市与环境学院,辽宁,大连,116029)
地域研究与开发
AREAL RESEARCH AND DEVELOPMENT2010,29(6)
刊名:英文刊名:年,卷(期):
参考文献(12条)
1.Danaher P;Wilson I;Davis R A Comparison of Online and Offline Consumer Brand Loyalty[外文期刊]2003(04)
2.Brynjolfsson E;Smith M Frictionless Commerce? A Comparison of Internet and Conventional Retailers[外文期刊] 2000(04)
3.Orit Rotem-Mindali;Ilan Salomon The Impacts of E-retail on the Choice of Shopping Trips andDelivery:Some Preliminary Findings 2007(02)
4.Punakivi M;Saranen J Identifying the Success Factors in E-grocery Home Delivery[外文期刊] 2001(04)5.Morganosky M;Cude B J Consumer Response to Online Grocery Shopping[外文期刊] 2000(01)
6.Chau P Y K;Cole M;Massey A P Cultural Differences in the Online Behavior of Consumers[外文期刊]2002(10)
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